MLC CONNECT 2020 | Ford Field | Home of the Detroit Lions

MLC Connect is an exclusive gathering of major level creative minds from around the world in the sports design industry. The objective is to connect these professionals in one city for an annual conference. To learn, teach and share new techniques, ideas, concepts, philosophies, software & best practices. To inspire and challenge one another. To network with leaders & artists at every level within the specific field of sports design and gather knowledge that can be returned and applied to individual sports markets.

The MLC mission is short, sweet and to the point: Gather, learn, return, apply and share.

mlc connect 2020 | FORD FIELD | Detroit, MICHIGAN

Registration is limited to creatives (designers, photographers, videographers, editors, producers, writers, content creators, etc.) who work in-house for a professional sports team, collegiate athletic department, or industry partner (ex: apparel/equipment, broadcast media)

If you’re unsure where you fit in, email us at team@mlcconnect.com.

hotel information

A limited number of rooms are available at an exclusive discounted rate of $189/night for MLC Connect attendees at the Marriott Renaissance Center, located on the Detroit River just a short distance from Ford Field.

400 Renaissance Drive, Detroit, Michigan 48243 // 313-568-8000 // detroitmarriott.com

#MLCC2020 BUDGET & SUPERVISOR EMAIL ASSISTANT

As a helpful resource, use this budget & email assistant to give your team the CONNECT essentials

Get ready to choose your track!

This year Connect will be broken in recommended tracks. This means, if you can either follow a recommended track, or custom create your own. Before you arrive, we are asking attendees to review the agenda closely in advance, and be prepared to make daily selections on which session you would like to join and learn more about as some track-specific sessions will run at the same time, but fear not because some general sessions will not overlap. Basically you can choose as you go throughout the day!

TRACKS

• Graphic Design/Motion

• Video/Production

• Photography

• Social Media Content

• Creative Leadership

Creative MENTORSHIP sessions COMING SOON

2020 Discussion TOPICS

Speakers, panels and breakout sessions will vary from inspirational to tactical. A unique blend to both inspire and teach best practices. Essentially everything a sports designer would want to get out of a design conference and bring back to their team. The focus of the conference is dedicated to relevant targeted sports specific topics. Sessions will range from logo, uniform, apparel, website and experiential design. In addition, motion graphics, creative process, creative value, design presentation, creative sustainability, creative collaboration, stadium rebrand, clubhouse/locker room rebrand, campaign development, social media design, fan engagement, photography, visual storytelling and more. The inspirational topics will range from shared career success stories, art lifestyle, unique design approaches, career learnings, design inspirations, what are we not doing as major league designers, design trends, how do we stay relevant, design work life balance, the impact of visual communication, creativity sustainability and more.

New topics will vary from video content, social media planning, team collaboration, production value, annual budgeting, behind-the-scenes photography, Instagram stories, Intro to Facebook strategy, turn & burn video, Turn & Burn graphics, building a campaign, maximizing a campaign, creative diversity, and more!

Industry Speakers wanted

If you are doing big things and are interested in sharing your successes and failures with the Connect community, or you would like to recommend a great creative leader to speak, please contact us and we will add them to our potential speaker list. We will definitely reach out as we curate the full program, and if they are a great fit for one of our topics, then we can add them to the program. Industry speakers must be registered to be considered - this allows us to spend time in other sessions learning and also allows us to pay the bills. Thank you in advance for getting involved, your understanding and your willingness to change the game!