#MLCC2014 AGENDA


TIMES // THURSDAY, July 17 (for early arrivals)

7:00-9:30pm // Welcome Mixer | Lucky's Pub in EaDo - Walk/Taxi


TIMES // FRIDAY, July 18

8:45am // Registration | Minute Maid Park @ Union Station | The Depot Lobby

8:45-9:30 // Continental Breakfast & Coffee | The Depot

9:30-10:00 // Welcome & Opening Remarks | Reid Ryan @ Astros Team President

10:00-11:00 // Session 1: Collaborative Design | Maigen Sawyer Ismael Burciaga

11:00-11:10 // Break

11:10-12:10 // Session 2: Social Media Visual Content: Engagement, Strategy, Support | Amanda Rykoff @ Astros 

12:30-1:40 // Network Lunch | Phoenicia Market Bar in Downtown - Shuttle

2:00-3:00 // Session 3: Charlie Waite | Focus Lab

3:00-3:15 // Break

3:15-4:15 // Session 4: Design Innovation: Trends, Budgets, Growth, Talent | Mike Zulla @ Mets

4:15-4:30 // Break

4:30-5:30 // Session 5: Group Discussion: Design Process: Workflow, Approvals, Transparency | Mike Dillon, Astros Marketing VP

5:30-7:00 // Break Shuttle

7:30-9:30 // Dinner & Design | Proof Patio + Bar w/food by Reef in Midtown- Shuttle

9:30-11:30 // Optional | Gas Lamp (on your own) - Shuttle


TIMES // SATURDAY, July 19

8:45-9:30am // Continental Breakfast & Coffee | Minute Maid Park @ Union Station | The Depot

9:30-10:00 // Short Session: Traffic Methodology

10:00-11:00 // Session 1: PART I: Commemorative Logos, PART II: Scoreboard Design | Ross Yoshida @ Dodgers

11:00-11:10 // Break

11:10-12:10 // Session 2: Group Discussion: Creative ROI: Recaps, Presentations, Reporting | Chris David Garcia @ Astros

12:30-1:40 // Network Lunch | House of Blues | Elwood Room - In Downtown - Shuttle

2:00-3:00 // Session 3: Ben Jenkins | One Fast Buffalo

3:00-3:15 // Break

3:15-4:15 // Session 4: Brand Evolution: Stadium Rebrand & Logos, Fan Destinations | Alfred Hernandez @ Marlins

4:15-4:30 // Break

4:30-5:30 // Session 5: Group Discussion: Design Tools: Hardware, Subscriptions, Awards | Tracy Benck @ Rangers

5:30-7:00 // Optional: Minute Maid Park Stadium & Front Office Tour 

5:30-7:00 // Break Shuttle

7:30-9:30 // Farewell After Party: Food + Drinks | Hughes Hanger On Washington - Shuttle

9:30-11:30 // Optional: Kung Fu Video Game Saloon (on your own) - Shuttle


TIMES // SUNDAY, July 20 (for late departures)

8:00-9:00am // Optional: Farewell Breakfast | Westin Hotel (on your own)